Monster Video: Your Job Description is your Company Brand

Writing a Job Description

When you sit down to write a job description and job title, what approach do you take? 

What if you thought of the job description as marketing collateral and the job title as your product name?

In this Monster video, Jon Picoult, Founder and Principal of Watermark Consulting, offers his insights on creating a job description and job title that best reflects your company’s purpose and company brand. 

Additional Monster videos on the recruitment process:  

• Competing for Top Talent

• Make your Company's Recruiting a Stand Out

• Set the Scene for a Great Interview