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Monster Webinar: Put your Profit First. Always.

Monster Webinar: Put your Profit First. Always.
Put your Profit First. Always.
Tuesday, August 19, 2014
2:00 PM-3:00 PM EST

Any small business owner or entrepreneur will tell you -- growing a business is hard work.

But that's only half the story. Many business owners come to realize that a growing business doesn't necessarily translate into a profitable one. More often than not, the business turns into a cash-eating beast.

Enter Mike Michalowicz, author of The Pumpkin Plan and the cult classic business book, The Toilet Paper Entrepreneur.


In his latest book, Profit First, Mike explains how he survived the “grow at all cost” method of business wealth -- and why the GAAP accounting method that he and many entrepreneurs use to manage their accounting is often contrary to profitable business growth.

Join Mike on Tuesday, August 19th at 2pm EST as he explains how to put profit first for your business. When you sign up to attend, you’ll also get access to an exclusive 100-page excerpt from Profit First.

In this lively hour-long discussion, Mike will explain how business owners can avoid the panic-driven cycle of operating check-to-check. Highlights include:

  • The Frankenstein Formula - How the traditional accounting method of Sales - Expenses = Profit builds cash-eating beasts and significantly hampers profitability.

  • The 10/25 Rhythm - A simple method for mastering the ebbs and flow of cash.

  • Getting Started Today - What you need to do now to be profitable before the day is out and forevermore.

  • Sign up now for this Monster webinar on Tuesday, August 19th at 2pm EST and enjoy an exclusive excerpt from Mike’s latest book, Profit First.

About the Presenter:



Mike Michalowicz (pronounced mi-‘kal-o-wits) started his first business at the age of 24, moving his young family to the only safe place he could afford – a retirement building. With no experience, no contacts and no savings he successfully bootstrapped a multi-million dollar business. Then he did it again. And again. Now he is doing it for other entrepreneurs.

Mike is CEO of Provendus Group, a consulting firm that ignites explosive growth in companies that have plateaued and founder of Profit First Professionals, a certification for accountants, bookkeepers, business coaches and other business financial experts, who help their clients maximize profitability; he is a former small business consultant for The Wall Street Journal, MSNBC’s business make-over expert and an internationally recognized keynote speaker on entrepreneurship.

Sign up now for this free webinar and join the conversation on August 19th.
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